
https://www.mckinsey.com/industries/technology-media-and-telecommunications/our-insights/rules-of-engagement-winning-with-the-basics-in-digital-telecommunications

https://www.esri.ie/sites/default/files/media/file-uploads/2020-02/DOCiardha%20ESRI%2018%2002.pdf

https://saiia.org.za/research/african-social-media-indicates-indifference-towards-russia/