https://www.mckinsey.com/business-functions/organization/our-insights/purpose-shifting-from-why-to-how#
https://www.brookings.edu/blog/up-front/2020/03/02/the-future-will-be-shaped-by-what-global-productivity-growth-does-next/?utm_campaign=Brookings%20Brief&utm_source=hs_email&utm_medium=email&utm_content=84171029
https://www.imf.org/en/Publications/fandd/issues/2022/09/PIE-Getting-into-people-heads-Stefanie-Stantcheva?utm_medium=email&utm_source=govdelivery